A thought about your community’s website.

I can’t remember who exactly said this, but I remember some notes I jotted down concerning community websites, Churches in particular, that goes something like this this:

[concerning the use of the internet, and social applications] … your users are already doing this, in your pews.

If they’re online, why aren’t they talking about you?

And one that ties it together, and prompts you to take this seriously:

The internet is a ‘web’ of links. With nothing to link to, even their mentions (of you) aren’t “sticky”.

Think about that.

I think I jotted those down while listening to an episode of Geeks and God.